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What is a memecoin?

TBTeam Bitso

In one sentence

A cryptocurrency born from an internet meme or cultural phenomenon, usually with little technical utility and a price driven mainly by community and market sentiment.

A memecoin is a cryptocurrency born from an internet meme or cultural phenomenon, usually with little technical utility and a price driven mainly by community and market sentiment.

The genre was founded by Dogecoin in 2013, created as a joke about crypto fever and starring a shiba inu dog. The joke ended up worth billions of dollars at the 2021 peak, and every bull cycle since has brought its own litter of new memecoins, some with gains of thousands of percent in weeks and the vast majority with an identical fate: going back to being worth almost nothing.

Why memecoins rise (and why they fall)

A memecoin has no revenue streams, product, or utility to analyze; its only asset is attention. It rises while the community grows, influencers push it, and FOMO recruits new buyers, and it falls as soon as attention migrates to the next one. That pure dependence on sentiment makes memecoins the most volatile assets in the market, and also the favorite vehicle for pump and dumps and rug pulls, which find in the genre their perfect disguise.

If you’re going to buy a memecoin anyway

There is an honest way to take part, and it is treating it as entertainment with an entertainment budget. An amount you can lose entirely without affecting your finances, lottery expectations rather than investment expectations, aggressive profit-taking if luck cooperates, and zero averaging down once the party ends. The costly mistake isn’t buying a memecoin, but confusing it with an investment thesis and putting in money meant for something else.

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